What customers check before they ring a heating engineer
- Whether you are Gas Safe registered, for gas work
- Whether you service, repair or install their type of boiler or system
- Whether you cover their area and offer emergency call-outs
- Whether you are a real, established local firm
What goes on a heating engineer's website
Five pages: Home, Services, Areas and hours, Gallery and Contact. Here is what that looks like for heating engineers.
Services page
A clear line for each job customers look for:
- Boiler servicing
- Boiler repairs
- New boiler installation
- Central heating and radiators
- Powerflushing
- Landlord gas safety certificates
- Smart thermostats and controls
- Hot water cylinders
Trust points on the home page
- Gas Safe registration number
- Years trading
- Fully insured
- Manufacturer training, if you hold it
What matters most for heating engineers
Show your Gas Safe registration number clearly. Gas work in the UK must be done by a registered engineer, and customers can check the register. Make annual servicing a clear offer, because those customers come back every year, and be open about call-out charges and out-of-hours cover.
A common mistake
Claiming brand approvals or training you do not hold. Only list what is true, and make sure your registration details are current.
Example wording for a heating engineer's website
Swap in your own details. This level of plain, specific wording works well.
- Headline: [Your name] Heating: boiler servicing, repairs and installs in [your town]
- Introduction: I'm [name], a Gas Safe registered heating engineer covering [town] and the surrounding area. Boiler servicing, repairs and new installs, landlord gas safety certificates and central heating. Clear prices and a quick reply.
- A service line: Annual boiler servicing: safety checks and a full service by a Gas Safe registered engineer, with a record for your files.
Photos worth taking
- A new boiler installed neatly
- A tidy airing cupboard or boiler cupboard
- Radiators and pipework in a finished room
- Your Gas Safe card, if you are happy to show it (cover personal details)
Seasonal tips
Autumn is the busy season for servicing and breakdowns. Make annual servicing a clear offer, with a booking option, before the cold arrives. Summer is a good time for installs.
Price and what is included
The website is £199, one-off, with no compulsory monthly fees: five pages, tap-to-call and WhatsApp buttons, an enquiry form, your photos and your domain connected, with two rounds of small changes in the first 30 days. You buy your own domain, typically £5 to £15 a year. We build a free preview first and you only pay if you want it live.
See exactly what is included · Pricing and the care plan
Common questions
Do I need to show my Gas Safe number?
If you do gas work you must be Gas Safe registered, and showing your registration is a strong trust signal. Only show your own number and keep it current.
What pages does a heating engineer need?
Home, Services, Areas and hours, Gallery and Contact is plenty, with a clear note on emergency cover.
Should I mention boiler brands?
Only if you are trained and approved to work on them, and it is accurate.
Should I offer annual service reminders?
Yes, if you can manage them. Customers like them, and they bring repeat work. Make sure you follow the rules on contacting people.
Can I show my Gas Safe ID card?
You can show your registration number. Take care not to show any personal details, and only show your own details.